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Chicago 12, Melborne City, USA

+88 01682648101

info@themetags.com

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DIPLOMA IN SERCH ENGINE OPTIMIZATION

A Diploma in Search Engine Optimization (SEO) provides in-depth knowledge of optimizing websites to rank higher in search engines. Learn keyword research, on-page and off-page SEO, link building, technical SEO, and analytics. This course prepares you to improve website visibility, drive organic traffic, and enhance online presence effectively.

Hotline

+92 300 9666124, + 92 320 9666124

Email Us

info@itworldsoft.com

Address

Main Bazar Mansoorabad ST #4, Faisalabad

DIPLOMA IN SERCH ENGINE OPTIMIZATION

Duration : 4 Month’s Fee

Package : 8000/Month+Admission Fee : 500

This course offers a complete guide to mastering SEO, covering both On-Page and Off-Page techniques. Perfect for beginners and professionals looking to enhance website rankings and drive organic traffic.

Course Outline

Module 1: Introduction to SEO

  • What is SEO?
  • Importance of SEO for Websites
  • How Search Engines Work

Part 1: On-Page SEO

Module 2: Website Optimization Basics

  • Understanding Website Structure
  • Importance of Mobile-Friendly Design
  • Setting Up SSL (HTTPS)

Module 3: Keyword Research and Targeting

  • What Are Keywords?
  • Tools for Keyword Research
  • Choosing the Right Keywords

Module 4: Content Optimization

  • Writing SEO-Friendly Content
  • Importance of Headings (H1, H2, etc.)
  • Optimizing Images (Alt Text, Size, and Format)

Module 5: Meta Tags and URLs

  • Creating Effective Title Tags and Meta Descriptions
  • Crafting SEO-Friendly URLs
  • Internal Linking Strategies

Module 6: Technical SEO

  • What Is Technical SEO?
  • Improving Website Speed
  • Fixing Broken Links
  • Creating and Submitting XML Sitemaps

Part 2: Off-Page SEO

Module 7: Link Building Basics

  • What Are Backlinks?
  • Types of Backlinks (DoFollow vs. NoFollow)
  • How to Find High-Quality Backlinks

Module 8: Outreach Strategies

  • Guest Blogging Techniques
  • Building Relationships for Links
  • Email Outreach Best Practices

Module 9: Social Media and SEO

  • How Social Media Impacts SEO
  • Sharing Content on Social Platforms
  • Encouraging User Engagement

Module 10: Local SEO

  • What Is Local SEO?
  • Setting Up Google My Business
  • Optimizing for Local Keywords

Module 11: Tools and Analytics

  • Overview of SEO Tools (Google Analytics, Google Search Console, etc.)
  • Tracking Keyword Rankings
  • Analyzing Traffic and Performance

Mini Project

  • Conduct SEO for a Demo Website
  • Perform On-Page and Off-Page SEO Techniques
  • Create an SEO Strategy Report

Outcome:
After completing this diploma, you’ll be able to:

  1. Optimize websites for higher search engine rankings.
  2. Drive organic traffic through proven SEO strategies.
  3. Analyze website performance and implement improvements.

This course is beginner-friendly and provides all the skills needed to start a successful career in SEO.

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